Archive for October, 2008
You See Sushi: Cheap + Delicious
You See Sushi 94 Judah Street (between 5th Ave & 6th Ave) San Francisco, CA 94122 (415) 681-4010 www.youseesushi.com Price range ($12 and up) Business Hours Lunch: Mon – Fri 11:30 am – 2:30 pm Dinner: Mon – Sat 5:00 pm – 9:45 pm Closed on Sundays On a reserved Halloween, I am dressed up [...]
Monkey Business: Using pets as waiters
Turnover can be costly for business owners. Instead, try training a monkey as your waiter.
FN Crazy Show: Gossip + Rants
FN Crazy Show feature gossip, recap, and other entertaining segments about everything on Food Network. The show resembles Talk Soup on E! Channel.
Sushi Bullies: Demanding Culinary Respect
A few famous sushi chefs have become unofficial bullies. I can understand why. In Japan, sushi apprentice spend one year alone learning how to make the sushi rice. This includes proper seasoning and fluffing the rice. Hence, when they see patrons incorrectly devouring their creation, they simple cringe with disgust. In an insightful article in [...]
Steven Seagal: Mountain Dew Commercial
Mountain Dew partners up with Steven Seagal for an entertaining commercial.
Whassup: From Bud to Politics
Whassup 2008 Original Whassup Bud Commercial After graduating from UC Berkeley in 2000, my first full time job was working for Anheuser Busch Budweiser as an Urban Marketing Rep. The creative “Whassup” commercials became an instant hit. Eight years later, a political rendition has surfaced. The new ads continue to provide entertainment and humor. Quick [...]
Campusfood:going Gourmet
Dorm food has been often associated with dull mash potatoes and dried up meat loaf. Not at UC Berkeley’s dining halls. In the past fear years, the campus known for its academia is now serving up delights from Indian Naan bread to Vietnamese pho, especially to cater to the large amount of Asian students. Read [...]
Ebisu: Sushi in Sunset San Francisco w/ great toro
Ebisu (Sunset) 1283 9th Ave (between Irving St & Lincoln Way) San Francisco, CA 94122 (415) 566-1770 www.ebisusushi.com Ebisu at SFO Main Hall North Food Court, International Terminal South San Francisco, CA 94080 (650) 588-2549 Hotei Restaurant 1290 9th Avenue (between Irving St & Lincoln Way) San Francisco, CA 94122 (415) 753-6045 www.hoteisf.com New Japanese [...]
15 Pound Burger: monster appetite
People have been familiar with eating contests, but a recent article highlights a gentleman that ate a 15 pound hamburger. Talk about have a monster appetite. (Full Article-SFGate.com) After Nathan’s hot dog popularized eating contests, a few restaurant franchise have followed with their own rendition since the contests generates great publicity.
Dim Sum: F Word w/ Gordon Ramsey
Although it may only take a few seconds to enjoy, dim sum are delicate creations very few chefs have mastered. From my knowledge, this may be one of the reasons why there are no restaurant franchise that involve dim sum in its menu. Although the food cost for most dim sum is relatively low, about [...]
Carl’s Jr.: Fake Restaurant Marketing Campaign
Carl’s Jr’s marketing team has come up with a creative marketing campaign dubbed Fake Restaurant. Fake restaurant. Real actors Real customers. According to Franchise.com, here are the financial numbers if you’re interested in owning a Carl’s Jr. restaurant franchise. _ Minimum Financial Requirements * Net Worth $1,000,000 Liquid Assets: $300,000 Experience Previous franchise or restaurant [...]
7 Eleven: Creative Motionless Prank
In this economy, producers are using their creativity to promote their movies. This is a great viral video.
Mother’s Cookie: Shutdown
When I was in elementary school, I loved Mother’s Cookie. Recently, they filed for bankruptcy. Although their cookie was nothing exceptional, they lured consumers like myself with collectable baseball cards in each bag. (Full story in SFgate.com) Cracker Jack, owned by Frito-Lay by offering “toy surprises” and some eventually became unlimited collectors items.
Red Mango Palo Alto: Yul Kwon Addiction
Hip hoping my way toward the front door, dove white walls, dark red beams, and wood floors create a cozy minimalist décor while trendy music amplify the senses further. One quick glance, I knew it was him. “Hey Yul.” Lets answer the obvious. No, I did not touch his chiseled abs. That would be inappropriate, [...]
Amanda’s: Tips for Aspiring Restaurant Owners
Save 50% off Dinner of the Month Club Purchase. Use the code DISCOVER. Valid 10/7/08 through 10/12/08. In my previous blog post about Amanda’s, I said “Amanda is making a bold statement, that healthy fast food can be SEXY AFFORDABLE DELICIOUS“ Last week, I attended another Cal Cooking Club meeting. Finally, I got to meet [...]
Mountain Dew Voltage: Launch Party
In the multi-billion dollar beverage industry, Mountain Dew is “thinking outside the box” and getting fans involved. Consumers can submit ideas to the kick-off event at Dewmocracy Volatage Earlier this year, the Mountain Dew marketing campaign included a competition to determine the flavor, name, and look of the next drink. Supernova (Dew with a blast [...]
7-Eleven: Obama & McCain Cups
(video: 7-Eleven marketing genius, turning the convenient store into a Kwik-E-Mart) Save 50% off Dinner of the Month Club Purchase. Use the code DISCOVER. Valid 10/7/08 through 10/12/08. 7-11 recently launched a marketing campaign involving the nation’s presidential election. Customers vote by choosing the color of their 20-ounce hot-beverage cup. This gives voters who can’t [...]
Sushi, so fresh it moves
Save 50% off Dinner of the Month Club Purchase. Use the code DISCOVER. Valid 10/7/08 through 10/12/08. While traveling to Tokyo a few years ago, I ate the freshest sushi at Daiwa Sushi, located next to the famed Tsukiji fish market. With vibrant orange yellow colors, the uni was buttery in texture and soft tuna [...]
Supperclub downtown San Francisco:Make out heaven
657 Harrison St (between 3rd St & Hawthorne St) San Francisco, CA 94107 (415) 348-0900 www.supperclub.com Is making out in public a crime? Well, it all depends. After a week as a working zombie, my friend Steph invited me to SupperClub. I was helping her be the judge, in an audition for dancers on a [...]
Body Sushi:Food Play Fetish
“Save the tuna roll, just under the right armpit for me.” When I’m naked, usually I am in the shower singing to the latest hip hop tunes. But for ladies that work for “body sushi” restaurants, getting naked and lying on a table is part of the job description. Known as Nyotaimori in Japanese, this [...]
Sushi Knife:Japan’s version of product placement
Product placement is nothing new to the advertising arena. In the background of video games, it is not a surprise to see a beverage ad. Also, look at Hollywood films. Plenty of product placements from James Bond driving a BMW to actresses wearing a designer label. But in Japan, the video captures a unique product [...]
Red Bull: King of Gen Y Marketing
Immediately after graduating from UC Berkeley in 2000, I was hired by Anheuser-Busch Budweiser as an Urban Marketing Representative. At that moment, Budweiser came out with its own brand of energy drink called 180. Bud’s Two Mistakes in the Energy Market 1st. The energy drink was orange colored, so most bar tenders refused to sell [...]
California Time
California Time
{ Rayfil Wong | self development :: linbowing }
- New Sensation. Linbowing, not Tebowing.Jeremy Lin has been on fire. I noticed the other night Jeremy Lin bowing to Carmelo Anthony as a sign of celebration. Could this be a new sensation? No more Tebowing, Linbowing time. You heard it first here at rayfil.com, I am coining the term “Linbowing” A few years ago, I saw Jeremy Lin play […]
- Humans are Awesome, Training RequiredLimits are truly self imposed. Practice married with dedication and focus = amazing […]
