Archive for September, 2008
the Clinic:Restaurant w/ hospital theme
A few years ago, I was the marketing manager for a Hawaiian restaurant group. My goal was to sell restaurant franchises. But I faced a few major problems. differentiating. With numerous Hawaiian BBQ restaurants out there, it was hard differentiating from the competition. Sure, we can hire a live Hawaiian band or bring in fresh [...]
Lobster Entrepreneur Brothers: 30 Under 30
Age: 28 (John) and 26 (Brendan) Location: Portland, ME 2007 Revenue: $10 million Employees: 20 Year founded: 2004 (Ready Seafood) and 2007 (Catch a Piece of Maine) Inc. magazine recently published an article title 30 Under 30 featuring thirty young entrepreneurs under thirty years old. One story that caught my eye was about two brothers [...]
Food Fight: Education through Creativity
With my eyes wide open, I listened to Martin Yan (Yan Can Cook) as he spoke about the secrets on his success. As he mentored me with fascinating stories, he taught me that he has been able to teach cooking in an entertaining way. He captures his audience with rapid knife skills and humor. This [...]
David Chang Momofuku: Most Influential Chef in New York
$2.49 a Steak Sale – Omaha Steaks. Offer ends 9.28.08. “Congratulations, you choose one of the hardest job in the world…try to do it right.”-David Chang Age: 31 Training: French Culinary Institute Momofuku empire {noodle bar} {Ssam} {ko} Esquire recently name David Chang, one of the most influential people. New York Magazine Chronicles his path [...]
Wendy’s: Viral Video Swing
This is Wendy’s first swing at viral video. I was disappointed. The viral video is not funny and not appetizing. Basically, it is not worth talking about at the water cooler. The article in Advertising Age is a great article going into more detail about the video. 2 Major Reasons to Create Viral Videos Money. [...]
Donut Craze: Koreans eating it up
Many American food brands have tried to scale (grow or expand) globally. Donuts have become a big “craze” in Korea.
Robot Bartender: Innovation
“Sh&t, that bar tender was rude.” Only if I had a robot beer man. Asahi is innovating by creating a robot beer man. This is a great marketing campaign that caused news worthy buzz in the industry. “My Tokyo ice tea is too sweet.” In this clip, the robot bartender mixes drinks with precision. No [...]
Fortune Cookie: Fooled You
Often times, friends ask me to recommend an authentic Chinese restaurant. The truth is that many restaurants in the United States have altered their menu for Western taste. Chicken feet would not be a popular item or cow tripe. On a business trip in Chicago, I met a Caucasian man and he said that he [...]
Slow Food Nation: Food + Education Fair
As the name suggest, Slow Food Nation was, well… slow. Especially the lines to taste each food. Arriving at Fort Mason on a Sunny evening, I was excited about a festival filled with great quality food. Workshops included talks about the Slow Food movement with Alice Waters from Chez Panisse. A pavilion filled with eager [...]
Ceramic Knife: food + cutlery
Improving knife skills is essential to great cooking. I love sandwiches and having a thinly sliced tomato provides the perfect amount of sweet tones. My Ceramic Knife is a blog test driving ceramic knives.
CAL Cooking Club: UC Berkeley learns about food
CAL Cooking Club “Damm, that mushroom soup is great.” One slurp, then I quickly dunked bread into the full bodied soup. With strong earthy notes, the soup excited my palate. This was the reward after a playful lecture. Last week, I returned to my alma mater UC Berkeley. Walking along the leafy road that leads [...]
Amanda’s: Healthy fast food
Dear Culinary King, Fast food without the guilt. Can this truly ever exist? Just an hour ago, I finally got to try Amanda’s, located on the leafy streets of Berkeley. Before setting one foot into the door, bright lights radiate a sense of discovery. Perhaps Amanda’s attempt to destroy the term “good tasting fast food” [...]
Little China Kitchen: Healthy Chinese Food
Little China Kitchen 215 E. 3rd Ave. San Mateo, CA 94401 Tel: (650) 348-3890 M-T: 11am – 9:30pm Friday – Sat: 11am – 10pm Sunday: 12pm-9:30pm www.littlechinakitchen.com Free Delivery with $15 purchase Price Range: $15 and up Contrary to its name, Little China Kitchen serves a big menu creating fusion delights across the board. Patrons [...]
Bento Box: Art in a Lunch Box
Most of the time, just a few dash of creativity spice can move our senses. O Bento is a Japanese site dedicated to creating art work in the lunch boxes. While traveling in Tokyo, I saw hundreds of salary men/women wake up early in the morning and commute to work. It a nice surprise when [...]
Tea Spa: Eating Fish
Many have wondered why I have not been writing much. It is because I had a gigantic writing cramp. It was a needed break. As a published food writer, I was too caught up in writing a fluid prose, focusing too much on typing the right adjectives or nouns. I have also updated our About [...]
California Time
California Time
{ Rayfil Wong | self development :: linbowing }
- New Sensation. Linbowing, not Tebowing.Jeremy Lin has been on fire. I noticed the other night Jeremy Lin bowing to Carmelo Anthony as a sign of celebration. Could this be a new sensation? No more Tebowing, Linbowing time. You heard it first here at rayfil.com, I am coining the term “Linbowing” A few years ago, I saw Jeremy Lin play […]
- Humans are Awesome, Training RequiredLimits are truly self imposed. Practice married with dedication and focus = amazing […]
